CLIENT WORK
BREINTREIN
identity design - collage - web design
StroomOP
identity design - logo design - web design
Instore Broadcast
motion design - broadcasting
CHF
logo design - identity design - video editing
HOEK
menu design - identity design
INDEPENDENT WORK
ASCIIPISM
A.I. - generational escapism - digital culture - social media
Apophenia
A.I. - psychology -speculative design
Type Design
Moving Posters
motion design
Video / Film
storytelling - video essays
Print
book design - speculative design
Information
Email
Instagram
June 2023
BREINTREIN
For Breintrein, I designed a visual identity and website based on the idea of a brain that is always in motion. The train metaphor forms the basis of the design: ideas pass by, thoughts cross paths, and different perspectives board and travel together.
In the web design, I translated this concept into a playful, dynamic, and distinctive visual language. The various sections of the website feel like stations and stops within a single continuous brain journey, while typography, color, and graphic elements create movement and rhythm.
The design had to feel both personal and professional at the same time. Not a traditional advice website, but an environment that sparks curiosity and invites the user to step aboard, think along, and go on a journey of discovery.